It is not clear what happens next but both James and his partner clearly made it back to shore safely, but they did not comment on what ever became of the giant squid.
James posted the incredible video on Instagram and wrote: "Spotted an injured giant squid just behind the waves in Melkboss a while back and decided to try and get it to the beach."
James is no stranger capturing moments on camera.
The South African co-created FanCam, a company which delivers in-depth photographic coverage of events by digitally stitching 100′s of high-resolution pictures together to create one giant, hyper-detailed composite image of an event.
According to the company, this means that the image is big enough to identify each and every person in a stadium crowd of 90,000.
The giant squid video caused quite a stir on social media, quickly racking up 46,997 views on Instangram.
Many people were amazed by the the video but some people expressed concern for the giant squid's welfare and some people questioned the wisdom of trying to bring an injured squid to the beach.
haappycat wrote: "Why would you take it to the beach? Because you guessed it was hurt, you get to decide it gets to die?"
And rabbit_hearts wrote: "What requires you to take a suffering marine animal and torture it some more out of the water just because it's injured? Are you a marine biologist or was your 'research' really just opportunistic curiosity?"
While liv_simps wrote: This is quite clearly harming it? How do you know you're not injuring it more?
