So the American secret service is looking for a way to detect sarcasm on Twitter. Of course they are.
Keen to develop a way of automating its social media monitoring service, the spy agency has put out a tender to find a company able to develop a program allowing its computers to filter sarcastic threats from serious ones, as well as conducting "sentiment analysis".
Ed Donovan, a spokesperson for the Secret Service, apparently claimed, without a trace of irony: "The ability to detect sarcasm and false positives is just one of 16 or 18 things we are looking at."
Yeah, right. Not. There is nothing easier to spot with a bit of clever programming and some smart algorithms. Language experts may suggest they pick up on the idea - entirely serious and po-faced after all - put forward by the mischievous journalist Bernard Levin some years ago, when he suggested there should be a special typeface for these circumstances, named "ironic", just so that people such as Americans could detect the presence of irony where no other indications are present.
It would be quite simple to introduce this on a global scale, across every language, and culture, and have Twitter, Google and others in the more traditional media agree to it.