A US political campaign ad is making waves online thanks to a surprising sting in its tail that's been described as "the biggest wow moment" of any political ad ever.
The advertisement is one of a series that Arizona Democrat David Brill has launched against Republican congressman Paul Gosar, who he is hoping to unseat in an upcoming election in the state.
It starts as a family standard political campaign ad, as a group upstanding citizens — Grace, a rural pysichian, lawyer David, medical interpreter Jennifer among them — passionately discuss why current congressman Paul Gosar does not represent them, reports news.com.au.
"If he actually cared about people in rural Arizona, I bet he'd be fighting for social security, for better access to healthcare. I bet he'd be researching what is the most insightful water policy to help Arizona sustain itself and be successful," says Jennifer.
"He's not listening to you, and he doesn't have your interests at heart," says Tim, a private investigator.