Exxon oil, Donald Trump ... Rex Tillerson, former chairman and CEO of the former and Secretary of State under the latter, sure seems to have a thing about working with tarnished brands.
Admittedly he wasn't boss of Exxon Mobil when its carrier the Exxon Valdez spilled 11 million gallons of crude oil into the waters of Alaska. But he was there leading the charge when the Supreme Court was persuaded to cut punitive damages against the company from the $5 billion originally awarded to $500 million.
I have a friend who works in PR and has some principles. Near the top is to always tell the truth and acknowledge mistakes while finding the positives. If Satan were her client she would probably admit that, yes, he sometimes gets a bit carried away, but he's very punctual and knows all his employees by name.
There will always be someone around to defend the indefensible. But Rex Tillerson's job has to be more difficult than most.
He had to hit the road for an international glad-handing tour just days after his boss drenched himself in yet more odium and dragged his country even deeper into the pit of international scorn by becoming one of only three nations not to be a party to the Paris agreement on climate change.