Queenstown police are "absolutely satisfied" a young girl seen in the town on New Year's Eve is not missing British girl Madeleine McCann.
About 70 police officers were instructed to look out for the girl after a retailer saw a young person who resembled Madeleine enter her store.
However, Detective Sergeant Brian Cameron this morning said police have identified the girl and were "absolutely satisfied" the girl was not Madeleine.
Mr Cameron would not release any details of the identified child, although said it was not the first occasion someone had contacted police remarking on the similarity between the two girls.
The woman who reported the sighting told the Southland Times a girl resembling Madeleine entered her store with a dark-haired man late in the afternoon on December 31.