According to Google trends, searches for information on incoming British prime minister Theresa May have spiked over the past week.
It's to be expected, May is about to take the reins of a post-Brexit vote nation in desperate need of guidance and unification.
But May's political abilities aren't the only thing she is being judged on, as searches regarding May's shoes have leapt in numbers.
British tabloids have published articles largely focusing on May's fashion sense rather than her political sensibilities.
Following David Cameron's announcement that May would take over his position, The Sun published an unmissable front page.