KEY POINTS:
The hunt for missing British girl Madeleine McCann is moving to the virtual world.
Missing person signs featuring the four-year-old are visible throughout the incredibly popular virtual community site Second Life.
Police investigators are planning to feature images of the girl, who disappeared without trace in Portugal nearly six weeks ago, throughout virtual society, said Jim Gamble of the Child Exploitation and Online Protection Centre.
Gerry and Kate McCann are reportedly also trying to convince Google to display their daughter's eyes in the double-Os on its website.
Even the magic of Harry Potter has been called in to help the search, according to British media reports that the McCanns have been trying to convince author JK Rowling to insert bookmarks with Madeleine's picture in the seventh instalment of the popular series, which goes on sale next month.
The McCanns have been on whirlwind tour of Europe in recent weeks, drumming up support from governments and even meeting with Pope Benedict in an effort to further raise the profile of their missing daughter.
Gerry McCann told a press conference in Rabat, Morocco yesterday that a lack of evidence that Madeleine remains in Portugal has led the family to widen their search to surrounding countries.
Madeleine was taken from the southern Portuguese resort town of Praia da Lux on May 3.
- NZ HERALD STAFF
