US President Donald Trump's entry in the guest book at Israel's national Holocaust memorial was strangely upbeat, self-referential and written in his signature all-caps: "IT IS A GREAT HONOR TO BE HERE WITH ALL OF MY FRIENDS - SO AMAZING & WILL NEVER FORGET!"
The brevity and tone of the note may have been a function of the hurry the President was in during his time at the site, known as Yad Vashem, which he visited today.
Packing so much into just 27 hours in Israel left only half an hour for the memorial, a customary stop on US presidential visits, which precluded him from getting a full tour of the museum.
Trump had already come under fire for that perceived slight to the memorial before his one-sentence missive started raising eyebrows and making headlines.
The guest book entry provides an opportunity to contrast Trump's style with that of his predecessor, President Barack Obama, who spent an hour at Yad Vashem and gave an emotional speech in 2013. Obama had already visited once, in 2008, when he was an Illinois senator running for president. On that trip, he left this note in the guest book: