Hollywood is not known for its displays of modesty, and the world certainly does not look to film stars for lessons in financial restraint. But the opulent, gold-garnished menu concocted for guests at the Golden Globes awards ceremony in Beverly Hills today (NZT) has already prompted some observers to choke.
Joel Berg, of the New York City Coalition Against Hunger, spoke at the weekend of the irony of giving rich people such extravagant food for free while those in need have to jump through hoops to get help, adding: "I resent that a wealthy society allows its neighbours to face hunger."
Against a backdrop of intensifying food poverty across America, the wisdom is doubtful of serving such principled acting nominees as George Clooney, Meryl Streep and Michael Fassbender a dessert that is literally as difficult to acquire as gold dust.
The controversial pudding, decorated with real gold, concludes a luxury feast designed to reflect global food influences and is described as "a chocolate delice, almond crunch terrine, garnished with acacia honey, caramel and fresh berries" and sprinkled with edible gold flakes at US$135 ($170) a gram. The dish was devised over six months by pastry chef Thomas Henzi at the Beverly Hilton Hotel and is being prepared there by 40 chefs and 110 kitchen staff.
"There is gold dust on there for the Golden Globes," Henzi has explained, adding it will pair ideally with the Moet & Chandon Grand Vintage 2002 magnums created for the night. The meal will be served to 1300 guests, including awards presenters Nicole Kidman and Natalie Portman, before the stars and their producers go on to attend more than half a dozen rival "after parties".