Can you remember the last time a magazine cover made you do a double-take? Was it a naked, pregnant Demi Moore? Liz Hurley in a piano clinch with Elton John? This week chances are your head will be turned by Tatler's latest issue. It's a simple black and white portrait
Flashback to a royal tragedy
Subscribe to listen
Diana was the same age as the Duchess of Cambridge when she was photographed.
The timing feels right. Last week, the Duchess of Cambridge wore Diana's favourite tiara to a Buckingham Palace reception. William, speaking at an event to mark the 21st anniversary of Child Bereavement UK, reminded us of what he went through at the age of 15. "Grief is the most painful experience that any child or parent can endure," he said. "As a father of two young children, I now appreciate it all the more."
It is as if we all appreciate her more now than we did when she was alive. Her story seems more extraordinary and her contribution as a moderniser more significant and courageous. This is what Tatler's acting editor, Gavanndra Hodge, was banking on when she decided to put her on the magazine's cover.
"Diana is electrifying - all the emotion in her face, you still just can't help looking at her," says Hodge, who was searching for a cover image to compete with a previous archive bestseller, Audrey Hepburn. "These are women with powerful personal narratives; ones whose lives you can see in their faces."
In the magazine's portraits, many previously unseen, Diana is the same age as the Duchess of Cambridge now. Diana at 33 seems more grown-up than Kate, more relaxed in her skin. "She's almost passed into the realm of being a historic figure," says Hodge, "yet nothing about Diana feels dated because of the way she approached her life. She was a disrupter who loved mischief."
With hindsight, we can see how extraordinary her journey was from the shy daughter of an earl into an independent force for change.
"Diana changed the way we think about the royal family, but also how we feel about being vulnerable and acknowledging that vulnerability can be a strength," says Hodge.