I'm trying to figure out the formula behind our decision-making when considering a flight on a budget airline.
So far, the algorithm looks something like this: X - Y ÷ Z = A.
X, of course, is the money saved. Y represents the perceived chance of inconvenience (will the flight be late? Will the plane get diverted?), while Z is customer satisfaction (do you get a patriotic buzz from seeing hobbits in the safety video?).
I'm lousy at maths, but I know the value of a buck. When planning our family's flight to Queenstown to visit the in-laws for Christmas, there was a $400 difference between Air New Zealand and Jetstar.
That's the X-factor.