NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Travel

Why Kiwi travellers should boycott Pamplona's Running of the Bulls festival

Stephanie Holmes
By Stephanie Holmes
Editor - Lifestyle Brands·NZ Herald·
6 Jul, 2018 04:47 AM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Evan Thomas runs with the bulls in pamplona. www.evanthomas.me

An annual Spanish festival is a cruel test of intelligence, writes Stephanie Holmes

The world's most stupid festival is currently under way. No, not the Darwin Awards, although attendees really should gain honours just for taking part.

San Fermin begins today and continues until July 14. In that time, hundreds of people will be injured, and a small Spanish town will beome a hotbed of all-night drinking, women will be sexually harrassed and animals will be cruelly killed.

Sound like fun to you?

Hopefully not, but this is the reality of Pamplona's Running of the Bulls, an annual week-long event which attracts more than a million visitors every year. Kiwis and Australians make up around 11 per cent of that number, one of the largest groups of participants, second only to North Americans who make up around 24 per cent.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.
Spain's ancient San Fermin festival, and the Running of the Bulls, has become a popular attraction for foreign travellers. Photo / Getty Images
Spain's ancient San Fermin festival, and the Running of the Bulls, has become a popular attraction for foreign travellers. Photo / Getty Images

San Fermin has been celebrated since 1196, a festival originally honouring the first bishop of Pamplona, who according to legend, was killed by being dragged through the streets by bulls. Religious processions, folk dancing, concerts and 24-hour drinking are staples of the festival, as well as the daily Running of the Bulls.

Each morning of San Fermin, six bulls are let loose in a closed-off corridor of narrow, cobbled streets, with crowds first trying to outrun them, then chasing them into a bullring where they will eventually be killed by matadors. The festival hits headlines the world over every year, especially when participants are gored, trampled, or worse (15 people have died since record-keeping began in 1910, the last death was in 2009).

Some might suggest that if you're stupid enough to stand in the path of a group of frightened, stressed, angry bulls, you deserve everything you get. It's the animal cruelty that should really be making headlines.

Advertisement
Advertise with NZME.

"More New Zealanders and Australians than Pamplona locals take part in the Running of the Bulls — all seemingly unaware that every single one of the terrified animals they chase through the cobbled streets will be dead a few hours later after being repeatedly stabbed in the city's bullring," says PETA Australia spokesperson Emma Hurst.

"More than 80 per cent of Spanish people want to see an end to the archaic, murderous spectacle that is bullfighting, but the industry is kept on its last legs in part because of New Zealand and Australian tourist money."

Australasians love to win. It's ever-present in our support of national sporting teams, in our celebration of our fellow citizens' achievements overseas, and our glee at being countries everyone around the globe wants to visit.

But this is one "sport" we should be ashamed to be excelling in.

Discover more

Travel

Why July 8 is a bad day to travel to the US

06 Jul 03:00 AM
Travel

Seven sweet spots for World Chocolate Day

06 Jul 10:00 PM
Travel

A weekend may not be long enough in Dunedin

07 Jul 10:00 PM
Travel

Best art galleries for kids

08 Jul 01:00 AM
The New Zealand Embassy advises women to take extra care at Pamplona's San Fermin festival. Photo / Getty Images
The New Zealand Embassy advises women to take extra care at Pamplona's San Fermin festival. Photo / Getty Images

And it's not just the animal cruelty that should make our blood boil. In the age of #metoo, this festival comes with explicit warnings for women's safety.

in April this year, five Spanish men - dubbed the "Wolf Pack" - were jailed for sexually abusing an 18-year-old woman during the 2016 festival.

In a 2016 article on Broadly, Pamplona women spoke of the sexual harassment they face every year during San Fermin. "One of the first things we are taught when we start to participate in the festivities is that we must never come back home on our own, that we have to avoid walking through dark streets, and avoid also groups of men," Irene Villafranca told Broadly. The site also reported Pamplona City Council had launched a campaign in 2016 to help protect women attending the festival.

The New Zealand Embassy says: "Sexual offences have commonly been reported during San Fermin," and advises Kiwis to report any incidents to the local Pamplona police straight away.

So, cruelty to animals and abuse of women. Is this the kind of festival Kiwis should be adding to their travel calendars?

Absolutely not, says PETA's Hurst. "We should be standing in solidarity with the majority of Spaniards in demanding an end to this barbarity, not helping to sustain it."

Advertisement
Advertise with NZME.

How about this year we run free, and take a stand against this bullshit?

Save

    Share this article

Latest from Travel

Travel

Why depachikas in Japan are the best place to enjoy the foodie scene

06 Jul 02:00 AM
Travel

How to spend a Dunedin weekend with your university-aged kid 

06 Jul 01:00 AM
Travel

3 Places to craft your very own gin in New Zealand

05 Jul 07:00 PM

One pass, ten snowy adventures

sponsored
Advertisement
Advertise with NZME.

Latest from Travel

Why depachikas in Japan are the best place to enjoy the foodie scene

Why depachikas in Japan are the best place to enjoy the foodie scene

06 Jul 02:00 AM

Skip the fancy restaurants; these halls are the perfect place to dive into Japan’s food.

How to spend a Dunedin weekend with your university-aged kid 

How to spend a Dunedin weekend with your university-aged kid 

06 Jul 01:00 AM
3 Places to craft your very own gin in New Zealand

3 Places to craft your very own gin in New Zealand

05 Jul 07:00 PM
'Covered with bites': Auckland hostel issued cleansing order for bedbugs

'Covered with bites': Auckland hostel issued cleansing order for bedbugs

04 Jul 05:00 PM
Your Fiordland experience, levelled up
sponsored

Your Fiordland experience, levelled up

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP