As a kid, I attended a couple of week-long courses at the Outdoor Pursuits Centre near Turangi. The instructors - all worldly adventurous types with great tans, bead necklaces and those little Andean wool hats that hinted at epic tales and worn passports - were pretty cool cats, none more so than the young goateed guy who one day took a bunch of us Waiuku schoolkids kayaking.
"Pay attention - I'm going to tell you the most important thing about kayaking," he said to us in the pre-trip briefing as we settled in and braced ourselves for a tedious safety lecture.
"You've got to look cool," he delivered in deadpan style.
Suddenly, he had our attention. He was kidding of course - a heap of safety stuff about life jackets, rolling the kayak and generally doing what we were told soon followed. But the cool-dude instructor had touched upon a key point. (And he did also show us a few handy ways of looking cool in a kayak - which is not easy, by the way.)
Even the least vain among us like to look reasonably cool, no matter where our travels take us. If we didn't like looking reasonably cool in our travels, bumbag sales would still be going through the roof.