Travel insurance sales for trips to Latin America have surged, a top provider says, as travellers consider scrapping planned trips to avoid the rapidly spreading Zika virus.
US-based company RoamRight, part of insurer Arch Capital Group, said revenue had jumped 81 per cent in January compared to a year ago for its "Cancel For Any Reason" policy covering trips to Zika-impacted areas in the Americas.
The rise provides an early insight into how traveller patterns are changing because of the mosquito-borne virus, even as airlines and hotel chains say it is too soon to tell whether Zika has dented bookings.
The World Health Organisation on Monday called the virus, linked to thousands of birth defects in Brazil, an international health emergency that could infect as many as four million people in the Americas.
"We see that kind of growth when there is a terrorist attack or some other event that precipitates people thinking about protecting their travel costs," said Linda Fallon, head of RoamRight and senior vice president of travel for the group's Arch Insurance Company division.