American Airlines is taking a website to court which has been selling cheap travel tickets by exploiting the quirks of airfare pricing.
The carrier filed a suit against Skiplagged Inc. last week accusing the website of ‘deceptive conduct’ and threatened to cancel every American Airlines fare sold via the website.
Skiplagged.com promises ultra-cheap airfares to travellers. All they have to do is miss their plane.
The practice, called ‘hidden city ticketing’, exploits the fact that some longer fares with layovers are cheaper than direct tickets. Passengers can save money by buying a ticket that transfers via their intended destination, disembarking during layover and never using their onward flight. While not illegal, this hack causes problems for airlines, with no-show passengers taking up seats.
Last month American Airlines booted a 17-year-old traveller from a service and banned him for three years, after learning that the passenger intended to disembark in North Carolina, using a cheaper transfer fare to New York City. Groundagents grew suspicious after the ID he presented at check in showed he had a layover in the same city as his home address.