Tom Cruise will soon be heading this way again for the filming of the new Mission: Impossible movie, and Tourism NZ - not to mention the Glenorchy Cafe and numerous other local businesses - will be rubbing their hands with glee. More big-screen coverage of South Island scenery, more fans subsequently drawn here to experience it for real, more tourism money pouring in. All good, right?
For everybody else, yes, absolutely. Movie-goers around the world will be agog and gasping at Tom's usual outrageous stunts, with just a part of their brains registering the background beauty of the mountains and the lake. They'll leave the cinema afterwards gibbering about the daredevil feats; later they'll reflect on the gorgeousness of the locations, and the urge to see it for themselves will gradually become irresistible. I know the feeling: for me, because of Walter Mitty, I just have to get to Iceland.
What about us Kiwis, though, watching the movie here in New Zealand? For us, that familiar scenery is going to be a distraction from the action. So what if Tom is hanging by one arm from a helicopter — isn't that Mt Alfred down below? Yes, yes, he's skidding in a convertible, hotly pursued, across a long bridge — but that's the Dart River, isn't it?
Remember doing that jet boat tour along there? Do you reckon we'll catch a glimpse of the Earnslaw? What's the bet Tom's staying at Blanket Bay?
There will be no suspension of disbelief. We won't be able to enter fully into Tom's pretend world and have the fun of being swept along by the story. Our enjoyment of the movie — like the Tolkien epics and so many other films made here — will, inevitably, have the edge taken off by our familiarity with the locations. And you know what? The more you travel, the more often that happens.