There's a new mural in Los Angeles, but you don't stand a chance of seeing it – unless you have over 20,000 followers, that is.
Located on Melrose Avenue in West Hollywood, the mural is covered by a white tent and watched over by a security guard, with a sign reading, "Private mural - for verified influencers and people with more than 20,000 followers only".
"We apologize for the inconvenience. See security staff for proof and access"
"Influencers: please tag us on social media!"
The mural has spawned outrage and ridicule since a photograph of it was shared on Twitter by Vice journalist Justin Caffier.