3. Managing and reducing visitor impacts for te taiao.
4. Accelerating uptake of technologies within the industry.
5. Incentivising tourism businesses to adopt practices that enable sustainability and regeneration.
6. Optimising and resourcing the tourism system to support regeneration.
In a summary document, the plan’s actions are described as being “deliberately light on implementation detail” to give space to others to shape key ideas and directions – the Ministry of Business, Innovation and Employment is accepting feedback on the draft plan until July 14.
Henare shared his expectations for the plan while speaking to media after a joint announcement with Air NZ this morning, at the airline’s central Auckland offices.
Henare said he hoped the draft would be a starting point for important discussions.
“What we’re hoping through this draft plan is that we can have a serious discussion that will allow us to build a very clear action plan in order to meet some the already ambitious targets that are out there.”
This draft was created by a leadership group of figures from the tourism industry, unions, government and Māori.
Further investment into sustainable aviation fuel (SAF) studies was also announced today - the Government and Air NZ will invest over $2 million into studies considering the potential to produce SAF in Aotearoa.
The DEAP has been released as a part of the second phase of the Tourism Industry Transformation Plan. The first phase, called Better Work, considered potential investments and improvements for people and businesses within the industry.