Getting married can be an expensive affair, especially if you plan a destination wedding.
However, couples looking to tie the knot could be paid for the pleasure if they choose the right location.
After being hit hard by the pandemic, an Italian tourism board for the region Lazio (which includes Rome) has launched a fund giving people a free €2,000 to spend on their wedding.
Just 9,000 couples have wed in Lazio since the pandemic began, compared to more than 15,000 in 2019, reported local media.
To help stimulate the industry, €10 million (NZ$15.9 million) has been allocated to the "In Lazio with Love" scheme.