French Polynesia says it is to cap visitor numbers as part of a sustainability plan.
The islands have proposed an annual cap of 280,000 tourists which came about as part of a strategy to market Tahiti, Bora Bora and the other islands as a destination for high value, small scale tourism.
Part of Fāri'ira'a Manihini 2027, the five-year plan focuses on boutique tourism and slow travel. The strategy tackles areas including air travel, cruise and eco tourism.
Tahiti Tourisme's CEO Jean-Marc Mocellin said that ideally the cap should not exceed 300,000 visitors a year. This would set the ratio of roughly one tourist per inhabitant, he told RNZ on Monday.
"The cost of getting to the Islands of Tahiti makes it an ideal "slow tourism" destination, far from the crowds of mass tourists," said Mocellin in a press release.