Iceland has been stretched to capacity thanks to a recent tourism boom, so to help combat the influx, Promote Iceland, the national tourism board, is asking visitors to sign a pledge to be responsible tourists. Nearly 43,000 people have already signed "The Icelandic Pledge" on the Inspired by Iceland website, which asks punters to agree to leave places as they found them, only park where they are supposed to, stay within campsites and be prepared for all weathers, possibilities and adventures, among other such covenants. The website even has a guide to taking safe selfies (spoiler alert: don't go out on slippery ledges). (video here).
Visit Inspiredbyiceland.com/icelandicpledge
Message from above
Portuguese airline Hi Fly is continuing its crusade to promote the elimination of marine litter and plastic following 10 months of flying around the globe with the fuselage of one of its planes painted with anti-plastic messaging.
The livery of the Airbus A330, which operated between Australia and New Zealand recently for Air New Zealand, reads "Turn the Tide on Plastic" in line with the boat of the same name that recently competed in the Volvo Ocean Race 2017-18. The aircraft has travelled to five continents and operated more than 400 flights, landing in nearly 40 destinations.