Tourist numbers from Britain are down more than 11 per cent, and there are fears the market could drop for three years.

The Christchurch earthquake has generated new cooperation between Australian and New Zealand tourism authorities, with New Zealand offered a free platform to pitch for business at Australia’s major annual tourism trade show.

The ski industry is gearing up for another good year as tourism leaders push the message that NZ is open for business.

Politicians, industry bodies and celebrities have been urging tourists to keep coming, with the message NZ is open for business.

Christchurch hoteliers are waiting to assess the damage to tourist accommodation with about 3000 rooms behind the CBD cordon.

The Rugby World Cup "party central" will be "a destination second to none" and will be ready in time for the event, Auckland Waterfront Development Agency chairman Bob Harvey says.

Hollywood actress Anna Faris says she does not have a bad impression of NZ men, and thinks their female counterparts are "amazing".

Tourism NZ has apologised to a Hollywood actor for comparing her to a pothead stoner after she criticised Kiwi men.

Last week, Tourism New Zealand spokesman Ian Long made us look complete nincompoops when he launched a counter-attack on Hollywood actress Anna Faris.

Tourism NZ doubts Anna Faris' unsavoury experience will put people off visiting our shores.

NZ's new "100 per cent Pure You" tourism campaign has met with a frosty response across the ditch.

It's been 12 years, but New Zealand is no longer 100 per cent Pure.

International visitors to New Zealand have increased in the past year, but Kiwis are opting to travel abroad for their holidays.

New Zealand businesses are enjoying the fruits of a booming cruise ship industry, as tonnes of food and drink are loaded aboard for luxury-loving passengers.

Just how influential are the movies in transforming audiences into potential tourists?

A backlash against big spikes in departure tax for people travelling on long-haul flights from Britain has gone global.

The revamped design for the troubled Rugby World Cup "party central" on Auckland's waterfront is a structure that has been dubbed "The Cloud".

What's expected to be a bumper cruise industry season begins tomorrow with the arrival of the 116,000 tonne Sapphire Princess.

Freedom tourists who do not dispose of waste properly or poo in public spaces are a real problem, Tourism Minister John Key says.

One way or another, Sydneysiders will be introduced to rugby - and New Zealand - later this year.

NZ is set to reap the benefits as the country's premier tourist resort features in a Bollywood blockbuster expected to be seen by 150 million people.