Aimee Shaw takes a look at relationship between social media influencers and retailers.

The viral video circling the internet of a rat taking a shower is not actually a rat.

Picture of actor Matthew Broderick with a fan's daughter has gone viral.

Botanist warns social media users of a vegan blogger using toxic flowers in her posts.

Dr Sommer Kapitan a Senior lecturer in marketing at Auckland University of Technology talks about the influencer marketing industry and how does it compare to the US, UK markets

Some celebrities are paying for thousands of fake followers on social media.

This very intricate manicure has gone viral and the internet is torn.

Make-up guru shows how to keep your eyebrows on point using old, dried up eyeliner.

It doesn't really make any sense, but we can't stop watching these videos.

It's actually pretty obvious, once you figure it out.

Business gives great profit as she does it all from comfort of her own home.

Dublin hotel owner stokes flames with tongue-in-cheek invoice for millions of dollars.

Not all Kiwis are happy about Julian Dennison's role.

Hotel accused of "bullying" a YouTube vlogger has invoiced her $10.1m for publicity.

The smoothie's creator said she meant no offence, but others feel the name was racist

Mark Zuckerberg has announced another overhaul of Facebook's news feed.

How a boring Friday night led this entrepreneur to create a social empire.

Mum left horrified after delivery driver bombarded her with texts after dropping off food.

Emma was catfished by a 55-year-old man. She later found her model and they fell in love.

It seems the PM's baby is full of opinions.

The man had nowhere to spend the night and was 'distraught and upset'.

Do you know these men? Wellington police want to hear from you.

We all love sharing photos of our new fur babies. But would you go this far?

The post was deleted from White Ribbon's Facebook page, but remained on its Twitter feed.

A primary school student's long-shot attempt at reaching Jacinda Ardern has paid off.

More than 1000 are facing charges for distributing sexually explicit material in Denmark.

Man's attempt to board flight wearing all his clothing thwarted by check-in staff.

Beachgoers have spotted dolphins, jellyfish, stringrays - and something more ominous.

Comment: Police say the number of people recording video at crashes has increased.

About 143,000 students will be able to access their NCEA results online tomorrow.