Latest from Marketing

Tui’s Yeah Right campaign is back - but is now the right time?

‘What worked in the early 2000s might come across differently today.’

'My toes curl in embarrassment': Hastings' new signs slammed

Hastings' new sign has been criticised as projecting a 'boring, bog-awful image'.

US accuses Google of dominating ad tech market as antitrust trial begins

Financial Times: Latest clash as Google has landmark loss in separate case over search.

Fans fume over radio host's 'Jabba' jibe at Boks coach; Secrets of Lotto's famous lost-dog TV ad

Top roles cut in MediaWorks upheaval; Media power couple's radio conflict.

Suzanne Paul on escaping poverty: ‘I made up my mind...I’m not having this life’

TV star and infomercial icon on why she is happy to let money motivate her

Political blame game: Three PR experts on 55 press releases that reveal Govt tactic

Rear-vision politics: 11 months after election, are Nats/Labour still in campaign mode?

Ad industry anger: Top creative agencies miss out in Govt crackdown on public spending

Ad industry likens dealing with MBIE to 'flat earthers'; MBIE defends cost-savings move.

Fortune 500 companies warn of growing AI risk

Financial Times: Leap in number of large companies citing new tech as potential hazard.

Paul Henry: Stuff will rue 6pm TV news deal; Top ad agency cuts roles; Burr's new job

Stuff parts ways with TVNZ but hires Lloyd Burr; Beacons Awards finalists named.

Political poll uproar - TVNZ rules on 309 complaints; Host's bold mission to save AM show

Media Insider: NZME regional restructure; Radio's big awards; Lifestyle magazine saved.

Confessions of an A-list PR: Life with Bowie, Prince and Jagger

Times: For 50 years, Alan Edwards has managed the crises of the biggest names in music.

Long-running titles halted; TVNZ's Sunday night rebuild; Revealed: Kiwis' news habits

Horse & Pony magazine and NZ Catholic newspaper the latest to fall victim to rising costs.

Duncan Shand: Fonterra's nonsensical move – can you imagine Coke selling off its brand?

OPINION: Research shows strong brands command a price premium and grow faster than rivals.

Rags to riches, literally: Wet & Forget firm sold in massive, life-changing deal

He grew up in a state house, left school at 15 and just sold his company for millions.

Marketing awards storm: TVNZ dropped as main sponsor; Ex-CEO sells MediaWorks shares

Ad industry leader on sponsorship move: 'It’s certainly not how I’ve conducted business.'

One in four US tourists think the haka comes from Japan, survey reveals

New survey claims New Zealand tourism is suffering a brand identity crisis.