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Do I scare you, do I?
Ryan Seacrest suggests you "hold someone" during the trailer for Paranormal Activity 2.
Cadbury falls from grace in most-trusted survey
After six years at number one, Cadbury has plunged in the rankings in the latest most-trusted brands survey, with Wattie's taking out the top spot.
<i>Mark Irving:</i> Is the advertising awards culture getting in the way ?
Is creativity and the advertising awards culture getting in the way of what clients really want?
<i> Ben Young:</i> Traffic! It's a blunt measure
Using traffic as a measure of success is a blunt instrument.
Online stores fall foul of tobacco law
The Foodtown and Woolworths supermarket chains will remove "light" and "mild" from cigarette adverts on their online shopping websites.
Montana wine becomes Brancott
The sun has set on one of NZ's major wine brands, Montana Wines, which will soon become Brancott Estate.
Telecom to refund 1300 customers for misleading advert
The Commerce Commission has has ordered Telecom to refund customers over a Fair Trading Act breach.
World Cup ambush marketing stunt costs UK TV pundit his job
A TV pundit gave his World Cup tickets to ambush marketers...
<i>Mark Irving</i> - Why we should appreciate advertising more
I informed everyone that I worked in advertising. The immediate reactions varied from pity to silence...
Kiwi entrepreneurs learn how to achieve the perfect pitch
Kiwi entrepreneurs learn how to achieve the perfect pitch in San Francisco
Pacific war series bombs out
TVNZ'S WWII epic The Pacific suffered disappointing ratings after failing to live up to the mega-hype, say media analysts.
Phitek CEO Donaldson pushed out
Phitek company founder and chief executive Mark Donaldson has lost his job at the helm of the tech company, as shareholders conduct a company-wide review of the business.