Latest from Marketing

Graham McGregor: The 30-Day Marketing Challenge

Marketing consultant Graham McGregor on how to give your sales a real boost in the next month.

Debbie Mayo-Smith : Marketing to an empty room

If you're using Facebook as your marketing database you're lazy and you're going to be disappointed.

Rugby World Cup cash critics play advantage

The success of the Rugby World Cup makes it an ideal time to air long-simmering frustrations over finance.

$10,000 Samoan fine: Justice? Equal treatment? Yeah right.

Global trend for specialised jobs

Recruitment expert says New Zealand's 'generalist' workers will have to adapt, writes Gill South.

Use two gadgets at once? Not well, you can't

Vodafone misled customers - again

Vodafone has been found guilty of misleading customers through false advertising, less than two months after it was fined over $400,000 for similar offending.

Graham McGregor: How to attract ideal new customers

Marketing consultant Graham McGregor on why 'Special Reports' work so well to attract ideal new customers.

Debbie Mayo-Smith: How you get a standing ovation

Want to know the key to greater business success? Put their shoes on.