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Debbie Mayo-Smith: QR codes can be just the ticket
Why you should use QR codes for your business...
Graham McGregor: What problems do you solve?
The first thing a customer wants is a solution to a problem. The second thing they want is to feel good.
Sir Peter Blake awards: Emerging leaders
Today the Weekend Herald salutes the winners of the annual Sir Peter Blake Leadership Awards.
Graham McGregor: What's special about you?
Marketing consultant Graham McGregor talks about how why you need to sell your “special way of doing business”
Whitcoulls - the next chapter
In an exclusive interview, the book and stationery chain's new owners tell Karyn Scherer about their plans for one of the best-known names in NZ retailing.
Aucklanders invited to see Rotorua - again
Remember screaming downhill on the luge, sliding down the black hole, or soaking in the mud at Polynesian Spa?
Air NZ brings the Hoff, Lohan on board
Air New Zealand has aligned itself with a troubled Hollywood actress currently under house arrest for theft.
<i> Debbie Mayo-Smith:</i> Are Facebook business pages worth the effort?
Only if your target market is a young woman or you like having conversations with an empty room...
<i>Graham McGregor:</i> What is your Big Bold Statement?
Create a big bold statement for your business ..
<i>Success:</i> After the red, green lights beckon
A company named for a driving transgression is now on the road to high-tech success.
Chainstore axes topless adverts
Australasian tween clothing chain Supre is under fire after running ads featuring a young topless model.
<i>Shelley Bridgeman:</i> PR disaster as Countdown pulls out of 'Robin Hood partnership'
The high profile coverage of Countdown's withdrawal from the Red Cross breakfast programme is a public relations nightmare.
<i>Graham McGregor:</i> How to book yourself solid...
How to get brand new clients and customers by doing three simple things each morning...
Coca Cola criticised over water recall
Coca-Cola has been pulled up by health authorities for the way it recalled flavoured water that made 11 people sick.
<i>Graham McGregor:</i> Where is your huge 'hidden' market?
Marketing consultant Graham McGregor on how to find new sales opportunities for your business...