Ads targeting the flaccid and flabby contained misleading and unsubstantiated claims, the Advertising Standards Authority has found.

It's boom time for the site once considered a fad, as tailored online ads take off.

If you're using Facebook as your marketing database you're lazy and you're going to be disappointed.

Recruitment expert says New Zealand's 'generalist' workers will have to adapt, writes Gill South.

The success of the Rugby World Cup makes it an ideal time to air long-simmering frustrations over finance.

Vodafone has been found guilty of misleading customers through false advertising, less than two months after it was fined over $400,000 for similar offending.

Marketing consultant Graham McGregor on why 'Special Reports' work so well to attract ideal new customers.

Want to know the key to greater business success? Put their shoes on.

The appointment of marketing boss Jason Paris means the advertising business looks more likely to go to pitch.

Marketing consultant Graham McGregor explains the Ten Minute Marketing Formula.

The frayed-A logo used to promote Auckland is being dumped and replaced with a new brand.

Rival publishers APN and Fairfax are talking about sharing printing presses. Magazine publisher PMP is also believed to be part of the discussion.