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Graham McGregor: Creating customers for life
Marketing consultant Graham McGregor on how to create life-time customers and clients for your business.
Marketing consultant Graham McGregor on how to create life-time customers and clients for your business.
Marketing consultant Graham McGregor on why 'Smile Marketing' is worth testing in any business.
Why do some people do remarkably well in selling while others fail miserably?
Marketing consultant Graham McGregor on why focusing on one thing could be helpful in your business.
I want to send you my email marketing material. I don't care where you live, how old you are, what company you work for or what your interests are. I just wanna sell, sell, sell to you ...
A marketing lesson learnt at Ayers Rock.
An All Black supporting streaking granny featured on an Air New Zealand safety video won't be seen on long-haul flights because of cultural concerns.
Marketing consultant Graham McGregor on how to give your sales a real boost in the next month.
If you're using Facebook as your marketing database you're lazy and you're going to be disappointed.
The success of the Rugby World Cup makes it an ideal time to air long-simmering frustrations over finance.
Recruitment expert says New Zealand's 'generalist' workers will have to adapt, writes Gill South.