Latest FromMarketing
![Naked Air NZ All Black granny stripped out of airline's videos](/pf/resources/images/placeholders/placeholder_l.png?d=793)
Naked Air NZ All Black granny stripped out of airline's videos
An All Black supporting streaking granny featured on an Air New Zealand safety video won't be seen on long-haul flights because of cultural concerns.
![Flaccid and flabby ads ruled to be misleading](/pf/resources/images/placeholders/placeholder_l.png?d=793)
Flaccid and flabby ads ruled to be misleading
Ads targeting the flaccid and flabby contained misleading and unsubstantiated claims, the Advertising Standards Authority has found.
![Why it's best to be friends with Facebook](/pf/resources/images/placeholders/placeholder_l.png?d=793)
Why it's best to be friends with Facebook
It's boom time for the site once considered a fad, as tailored online ads take off.
![Graham McGregor: The 30-Day Marketing Challenge](/pf/resources/images/placeholders/placeholder_l.png?d=793)
Graham McGregor: The 30-Day Marketing Challenge
Marketing consultant Graham McGregor on how to give your sales a real boost in the next month.
![Debbie Mayo-Smith : Marketing to an empty room](/pf/resources/images/placeholders/placeholder_l.png?d=793)
Debbie Mayo-Smith : Marketing to an empty room
If you're using Facebook as your marketing database you're lazy and you're going to be disappointed.
![Rugby World Cup cash critics play advantage](/pf/resources/images/placeholders/placeholder_l.png?d=793)
Rugby World Cup cash critics play advantage
The success of the Rugby World Cup makes it an ideal time to air long-simmering frustrations over finance.
![Global trend for specialised jobs](/pf/resources/images/placeholders/placeholder_l.png?d=793)
Global trend for specialised jobs
Recruitment expert says New Zealand's 'generalist' workers will have to adapt, writes Gill South.
![Graham McGregor: How to attract ideal new customers](/pf/resources/images/placeholders/placeholder_l.png?d=793)
Graham McGregor: How to attract ideal new customers
Marketing consultant Graham McGregor on why 'Special Reports' work so well to attract ideal new customers.
![Debbie Mayo-Smith: How you get a standing ovation](/pf/resources/images/placeholders/placeholder_l.png?d=793)
Debbie Mayo-Smith: How you get a standing ovation
Want to know the key to greater business success? Put their shoes on.
![Graham McGregor: The Added Value Dripping Tap](/pf/resources/images/placeholders/placeholder_l.png?d=793)
Graham McGregor: The Added Value Dripping Tap
Marketing consultant Graham McGregor on why an ‘added value dripping tap’ works so well to create sales.
![Media: Telecom bond with Saatchi faces test](/pf/resources/images/placeholders/placeholder_l.png?d=793)
Media: Telecom bond with Saatchi faces test
The appointment of marketing boss Jason Paris means the advertising business looks more likely to go to pitch.
![Graham McGregor: The Ten Minute Marketing Formula](/pf/resources/images/placeholders/placeholder_l.png?d=793)
Graham McGregor: The Ten Minute Marketing Formula
Marketing consultant Graham McGregor explains the Ten Minute Marketing Formula.