Latest from Marketing

Air NZ's $29 late night flights
Air New Zealand is launching a new Night Rider service with every seat on the last flight of the day between Auckland and Wellington available for $29.

Coast's controversial slogan
The sometimes wet West Coast is about to play on its reputation with a new $100,000 marketing slogan. Guess what it is?

Treaty museum needs $10m
Waitangi Trust launches fundraising drive because it receives no taxpayer money.

Raunchy Moa prospectus ads a 'first'
Moa beer has used paid advertising in its prospectus - and the inclusion of certain ads and photos is raising some eyebrows.

Can an Aussie company do a good job selling NZ's image?
A contract for "the New Zealand Story" - the Government's campaign to promote the country internationally - has been given to a largely Australian design agency - Principals. Send us Your Views.

Aussies hired to sell NZ
A contract for "the New Zealand Story" - the Government's campaign to promote the country internationally - has been given to a mostly Australian design agency.

Sparks fly over ciggies
Posters of a young woman smoking, displayed by a Kiwi clothing chain, have angered a health charity.

Val's medal: ANZ trumps rival
ANZ's saturation sponsorship of Valerie Adams' gold medal ceremony will be salt in the wounds of a rival bank and fellow Olympic sponsor, a marketing expert says.

Bylaw seeks to ban junk mail
Junk mailers of Auckland are being warned to expect a stop to their littering with a new bylaw - but what will it mean for voluntary community groups?

Unlicensed real estate agent in court
An unlicensed real estate agent has appeared in court after approaching people in Gore about selling their properties privately.