Latest from Marketing

Debbie Mayo-Smith: Brazen acts that destroy business
Expect the unexpected and plan for the potential loss of your technology

Fundraising with desktop ads
Kiwis have the chance to fundraise for charity by donating their computer screen space to be used for ads.

Sebastien Aymeric: Tobacco industry's plain packaging fight a lost cause
"Are tobacco companies entitled to the same protection offered by New Zealand law as any other business?" asks Sebastien Aymeric.

NZ push for anti-smoking ads
American-style attack ads that liken cigarettes to children's food treats spiked with shards of sharp glass are being promoted as an effective way to further reduce smoking in New Zealand.

Social media tapped for new lost pet service
A new New Zealand lost pet service is looking to tap into the power of social media.

$71m deal for council's North Shore HQ
A former Takapuna Grammar student, who migrated from Malaysia 12 years ago, has just completed one of this year's biggest commercial property deals.

Mad Butcher listing appeals to buyers' tastes - chief
Mad Butcher chief executive Michael Morton says investors' strong appetite for the company's back-door listing has not surprised him.

John Drinnan: Maori funds for The GC
The decision on the show's funding will highlight how far public bodies are prepared to fund commercial content aimed to boost networks' bottom line, writes John Drinnan.

Kiwis doubling up on screen time
Watching television while simultaneously browsing the net on a smartphone, tablet or laptop is becoming the new norm in New Zealand living rooms, according to Google.

Cathay Pacific optimistic over NZ
A top ranking Cathay Pacific executive is upbeat about the airline's New Zealand route and its global strategy despite flying into a rough financial patch in the first half of the year.

Mayo-Smith: Speaking to your phone and other tidbits
Debbie Mayo-Smith knows as soon as her kids grow up, they'll make fun of her.