Govt ignores advice on green brand
The Government has been accused of going against its own advice over backing New Zealand's clean, green brand with better environmental monitoring
The Government has been accused of going against its own advice over backing New Zealand's clean, green brand with better environmental monitoring
Kiwis have been imbibing it since 1987, but the boss of Kiwi herbal mineral water brand Ch'i says the firm still has plenty of scope for growth.
Telecom has made a radical shift in the way it buys advertising in the media. New Zealand's biggest advertiser spends about $25 million, an advertising industry source said, though the exact figure could not be verified at print time.
Misleading nutrition and health claims about food will be stopped under new regulations on labelling.
Environmental columnist Sam Judd looks into ‘greenwashing’ and pulls some of the labels off the false claims. Have you been sucked in by greenwash?
Television New Zealand is to run more phony news stories under its The Extra Mile advertorial brand next year, writes John Drinnan.
Air New Zealand says it is already benefiting from The Hobbit, even before the movie's wide release.
How can you more effectively manage your busy day?
It's taken a couple of years of tough negotiations, but local brewing giant Lion has secured a distribution deal that will see its Steinlager Pure beer brand sold in 382 retail stores, bars and restaurants in Sweden.