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China law changes tourist mix
Signs of higher-spending visitors and longer trips after Chinese travel sellers told to offer better quality packages.
Two-child China a boon for baby milk
The loosening of China's one-child policy is expected to provide a boost for New Zealand infant formula exporters.
Business insight: Struggling companies need to ask hard questions
You operate in an industry popularly perceived to be in decline - how do you keep going?
Gender stereotypes in ads
They said “men can eat yoghurt, as long as it’s thick and chunky and built to tame a man’s hunger”. The only trouble was the men didn’t believe it.
Ryanair boss in Twitter sexist chat storm
Put your chief executive live on a Twitter chat? Great idea - until he starts tweeting.
All Blacks beaten by chocolate
Forget Richie McCaw and Dan Carter - NZ's most adored brands are chocolate and ice cream.
Kiwi tech companies making marketing mistakes
New Zealand tech companies are taking an "inefficient spear-fishing approach" to marketing, says a new study.
Willy Leferink: 100% Pure little to do with who we are
Wouldn't it be great if New Zealand was a brand just like a Mars Bar?
Where there's muck there's brass and app
Spreading effluent on dairy farms is set to become a lot more high-tech thanks to smartphone-based technology now available for New Zealand farmers.
Milk scare: 'PR drive needed'
Exporters say many Chinese consumers remain unaware that Fonterra's botulism scare was a false alarm.
The sky's no limit
New online attractions booking site GoBook has big growth plans for New Zealand and is eyeing overseas visitors.
Big spenders target if NZ wins the Cup
Tourist groups would target luxury travellers overseas if New Zealand wins the America's Cup.