An obvious way around corruption would be to auction the host status for major sports events, writes Leonid Bershidsky.

Graham McGregor says content marketing lets you communicate with your clients without hard selling.

One way to create a competitive advantage? Create a Big Bold Statement.

A broad range of public health experts concerned about New Zealand's growing obesity rates want a clampdown on the marketing of unhealthy foods to children.

Twitter's ad team will do about anything to win clients yet ad agencies still devote most of their budgets to Facebook and Google.

Comedian Darrell Hammond portrays KFC's bearded founder in a new set of ads running on TV in the US and social media.

Free Primavera 50 Vespa motor scooters and helmets are being given away with six "affordable" Mt Eden one-bedroom apartments, for sale from $430,000.

The Green Party has urged New Zealanders to take action to clean up the environment following the revamp of Tourism New Zealand’s advertising campaign.

Air New Zealand has teamed up with some of the world's hottest surfers for its latest safety video, launching today.

McDonald's have brought back the hungry Hamburglar - however he has escaped his comical form and taken on the role of a "hot" suburban dad.

Auckland company AskNicely has launched an immediate, email-based feedback system to help companies know whether their customers are driving away happy.

The trial of former New Zealand Wine Company chief executive Peter Scutts over allegations of kickbacks continues today in the High Court at Auckland.

New Zealand is the second-cheapest country in the world for Chinese property shoppers but also one of the most popular, according to a Chinese real estate site.

The Loyalty Ladder is simple to learn, gives you an excellent road map to follow to increase your sales and profits and is made up of five steps.

Restaurant Brands' profit rose to $23.8 million year ending March 2, up from $20 million a year earlier.

A recent online campaign led by Woolworths Australia has caused outrage among customers, who accused the supermarket giant for cashing in on Anzac Day.

Air NZ and Canadian analytics company Aimia have bought Waikato University spinoff 11Ants Analytics for an undisclosed sum.

Blair Haeata says his Maori heritage has helped him fit into marketing roles at a number of Chinese businesses, including his latest job at China Southern Airlines.

Gift certificates are an excellent way to create a quick surge of new sales from your existing clients and customers.

Blunt founders Kington, Page and Brebner have been working hard to build an international name in the premium umbrella category.

Medical suppliers' payments to doctors should be opened to public scrutiny, say a group of health and science experts.