Auckland University was the only local university in the top 100 in the latest QS rankings increasing gap between the country's top-rated institutes.

In a sea of "celebrity" chefs, Heston Blumenthal is a master of marketing, writes Bella Katz.

Marketing consultant Graham McGregor says webinars are an extraordinary modern way to get your message out.

Wellington startup Stqry (pronunced "story") has also announced a name change as it expands off-shore.

Graham McGregor takes a look at what he thinks are some of the keys to marketing success.

The internet of Things - IoT - is a marketing buzz-term, but the whole thing will be upon us sooner rather than later, writes Juha Saarinen.

Graham McGregor shares tips on how to use infographics in your marketing.

Disney recently announced it will soon be launching one of its biggest theme-park expansions in history.

This entire flag debate feels to me a little like the logo debate that companies love to have, writes Bella Katz.

Chris Pescott says he knew he wanted to run his own business, and so at 23 he started Perceptive Research.

A sensation on social media, the new Hamburglar didn't succeed at his main job: promoting McDonald's sirloin burgers.

Changing the GST threshold of overseas online goods won't deter Bella Katz. Here's why.

It could be a better way of making a sales presentation, creating repeat sales, generating referral business or resolving customer concerns.

Xero, the cloud-based accounting software developer, burned through cash at a faster pace in the June quarter as it expanded its workforce and more than doubled expenditure on marketing and....

Kiwi companies in Australia need to put more into advertising, writes Bella Katz.

As the International Champions Cup descends on Melbourne, Bella Katz looks at the gigantic brands of sports teams.

Social media is popular, but nothing beats having your own database of clients and prospects to market to.

Graham McGregor's weekly marketing tips on how to improve your business.

The baker of the quintessential American treat has been turning down $2 billion offers from a pack of hopeful buyers.

Graham McGregor with couple of suggestions for online marketplaces that can help you with your marketing.

The Bunnings chain of hardware stores have been a great success story, but the chain is at risk of becoming a victim of its own success, writes Christopher Niesche.

Graham McGregor's tips for collecting and using persuasive testimonials to boost your business.

Cold calling for new insurance customers - or just churning? David Chaplin investigates. Cold-calling is a legitimate, if irritating, sales technique. And insurance, as everyone knows, is sold, not bought.

Among the boons the internet has brought us have been the opportunities it provides to connoisseurs of gullibility, writes Paul Little.

We take a look at the NZ 'creative technologist' setting up shop in Australia.

Graham McGregor looks at how you might be missing out on larger ways of increasing profits.