Spreading the $6 billion message
The latest view of the advertising industry shows a sector on the rise.
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Katie Parsons is used to gains but didn't expect her business to be as successful as it is
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This is not a joke - Kiwi air is being sold overseas for $35 a pop.
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'Humble apology' from Haka Energy Drink maker
An energy drink being sold in Canada under the name Haka has offended Kiwis living there.
How to stop losing 'easy' sales
COMMENT: How can you make regular contact with past clients and current customers?
Orcs and All Blacks lure the megarich
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NZ's lure as the 'loneliest, loveliest land'
NZ's safety and natural beauty mean overseas tourists are flocking to our parks.
Marketing success celebrated at Beacons
Marketing and advertising success was celebrated at last night's Beacon Awards
Making your database your goldmine
COMMENT: Keep people on your database not for months, but for years.
Watchdog satisfied with FB response
Online watchdogs are happy with Facebook's reason for targeting vulnerable youth.
Marketing agency doing its own thing
Digital agency Motion Sickness is doing its own thing, and doing just fine.
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COMMENT: What is a memorable way to explain what you do for your clients?
How to become well known and well paid
COMMENT: A personal brand is crucial to becoming well known and well paid.
Making 300kg of chocolate each week
Meet the Kiwi Willy Wonka taking a trip down memory lane with chocolate.
Facebook's new tool to help SMEs
Facebook has announced a new tool to help small businesses with their marketing strategy.
How to get your company positive publicity
COMMENT: Charitable NewsJacking is a marketing strategy that gets you positive publicity.
How Zulu and Zephyr rose to the top
The Australian duo started out selling their samples at the Bondi markets.
Magnum ad 'promoting lesbianism'
Magnum has been accused of "promoting lesbianism" in its latest ad.
Small Business: Creating clothing with meaning
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When marketing backfires abroad
COMMENT: Global companies need to choose values they can defend globally -- and uphold.
How to double your advertising results
COMMENT: How to double the results from all your advertising.
Clemenger and Colenso clean up at Axis
New Zealand's advertising agencies celebrated their metal at this month's Axis Awards
The marketing formula to get clients
COMMENT: Here's how to get a large number of high quality clients.
How to get new clients in under 30 seconds
COMMENT: If you can't say what you do in 30 seconds, you won't be able to say it in 30 minutes either.
Local fruit company gets new investors
Rockit Global plans to focus on strengthening its international position.