An innovator in fitness shoes 30 years ago, Reebok has since lost popularity and Adidas may be better off selling it.

Adidas is struggling to increase revenue in the United States amid the dominance of Nike and growth of Under Armour.

Shares in Pumpkin Patch fell to an all-time low as investors continue to mull the childrenswear retailer's outlook.

Challenging winter trading took a heavy toll on Hallenstein Glasson's full-year profit, but an analyst says the outlook may soon improve.

The founders of Stolen Girlfriends Club say a supply agreement the local fashion label has secured in the United States has the potential to open a lot of doors for the brand in the world's biggest economy.

What a difference a CEO makes. When Ron Johnson was brought in to run JC Penney in late 2011, the department store chain was still referred to in the media as "venerable". Now, it's more often called "troubled".

Amazon was forced to apologise for selling T-shirts with slogans promoting rape and violence on its website.

The cost of clothing has hardly budged in the past 20 years - and items can be even cheaper if you're prepared to barter.

The more offensive to women an advertising campaign is, apparently, the more popular it becomes to the fresh-faced youth of the nation, writes Dita De Boni.

A South Auckland school has threatened a shop selling its uniforms with legal action after signing an exclusive deal with another supplier.

Pumpkin Patch has announced two new directors will join its board, one of whom is Briscoe Group managing director Rod Duke.

Icebreaker's Jeremy Moon loves the symbiotic relationship between the families, the land and the animals on sheep stations. Icebreaker's Jeremy Moon is obsessed with merino. Viva catches up with him at a Queenstown sheep station where it all begins.