An Apple Watch for your 5-year-old? More parents say yes
New York Times: The smart watch has found an unexpected audience: children as young as 5.
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Latest fromApple Inc
How Amazon will be 'bigger than the British Army'
Jeff Bezos' fortune managed to rise by billions despite the loss.
Devil is in the defaults: Tech settings you should turn off right now
New York Times: These controls make us share more data than we need to.
What Europe's universal charger mandate means for you
New York Times: Most of us own multiple chargers. Soon, that may longer be the case.
Apple has digital eyes on augmented reality prize
Financial Times: Apple battles technical challenges ahead of expected launch of AR device.
I tried Apple's self-repair program with my iPhone. Disaster ensued
New York Times: How hard can it be? Very hard, it turns out.
Farewell to the iPod: After 22 years, Apple stops production
New York Times: The devices led to the creation of the iPhone.
Apple's bold new iPhone plan
The tech giant has a subscription service for the iPhone and other hardware in the works.
NZ smartphone market grows as 1 in 5 Kiwis buys an 'ultra-premium' model
Why Jarden says there's choppy water ahead.
Apple unveils low-cost iPhone, souped-up Mac and iPad Air
PLUS: Apple dips its toes into sports rights.
Apple to solve infuriating iPhone problem
The tech giant will add the ability for iPhone owners to use Face ID while wearing a mask.
Apple at $3tn: The enigma of Tim Cook
The extraordinary rise in Apple's market value is the fruit of the massive smartphone era.
'Watershed moment': World's first US$3 trillion company crowned
Investors bet that surging iPhone sales will outlast pandemic.
Juha Saarinen: Inside Apple's new long life Macs
REVIEW: Juha delivers his verdict after an initial peek at the M1 Pro and M1 Max machines
Top notch? The weirdest part of Apple's new MacBook Pro
The tech giant also announced a cheaper, no-frills Apple Music plan.
Apple iPhone 13 review: The most incremental upgrade ever
New York Times: The truth is that smartphones peaked a few years ago.
Veil of secrecy at Apple cannot hide worker unrest
New York Times: Hundreds of Apple workers are complaining about their work environment.
Pretty in pink: Apple's new iPhones - top model to cost $2700 in NZ
The key new features plus NZ pricing and release dates.
iPhones at risk: Apple releases emergency patch to thwart hackers
Exploit attributed to hacker-for-hire firm.
Apple expected to reveal new iPhones at Sept 14 event - possible new features
Predictions from the weird and wonderful to the incremental.
Buy or wait? Here's a guide to phone upgrades
New York Times: Companies want you to replace your phones constantly. But do you need to?
Apple loosens app store rules in lawsuit settlement
"Strategically shrewd" move seen easing the threat of more government action.
The tricky task of replacing Tim Cook at Apple's core
Telegraph: The world's most valuable company has a tough choice over its next leader.
'Game-changer': Apple to scan US iPhones for images of child sexual abuse
Technology could be put to other purposes such as government surveillance, experts say.
Apple, Google, Microsoft profits soar in latest quarter
The tech giants continue to gobble up revenue.
Apple, facing App Store heat, highlights threats of 'sideloading'
Another salvo in the App Store battle.
He warned Apple about the risks in China. Then they became reality
New York Times: Doug Guthrie rang the alarm about doing business in China.
Apple said to have turned over data on Trump's White House counsel
New York Times: Until recently, Apple was under a gag order from Trump's government.
What to know about the newest iPhone and Android software
New York Times: A look at the highlights of the new mobile operating systems.
Apple paid millions to woman after explicit photos posted online
The private photos from her iPhone were put online after she sent it to Apple for repair.
NZ's smartphone market: Who got thumped in the first quarter?
For most, a bounceback as Kiwis shell out for pricey models.