Vodafone has been found guilty of misleading customers through false advertising, less than two months after it was fined over $400,000 for similar offending.

Marketing consultant Graham McGregor on why 'Special Reports' work so well to attract ideal new customers.

Marketing consultant Graham McGregor on why an ‘added value dripping tap’ works so well to create sales.

The appointment of marketing boss Jason Paris means the advertising business looks more likely to go to pitch.

Marketing consultant Graham McGregor explains the Ten Minute Marketing Formula.

Prepare for a Super Bowl-style ad assault during the World Cup as extra ads are fitted in post-haka.

Community groups and the Historic Places Trust face a huge claim for costs from the developer who wants to turn the Masonic Hotel

Marketing consultant Graham McGregor explains why it's so helpful to position yourself as an expert in your business.

Alex "Grizz" Wyllie recorded a voice track for the much-ridiculed Telecom commercial in June.