Latest from Advertising

Cameron complaint KOs TV ad
A Sky Television advertisement promoting the July 5 boxing fight between heavyweight star Joseph Parker and United States veteran Brian Minto was pulled.

RSA anger at 'tongue-in-cheek' radio ad
An upmarket Auckland bar has been accused of making "untrue and defamatory statements", after an ad campaign poking fun at the RSA's food.

John Drinnan: Digital future? It's arrived
An annual outlook on the media and entertainment industry says we're in a new era, where Kiwi consumers no longer differentiate between the traditional and the digital., writes John Drinnan.

Media's 'age of digital normal'
The NZ media world has gone digital with online news and entertainment now a mainstream part of the sector, according to PwC's annual outlook for the industry.

Ribena caught out again
Drinks maker Ribena has again been caught out, this time in the UK, for making misleading claims in advertising.

Death of the infomercial?
The low odds of success and the growing cost are shutting off infomercials to anyone other than the leading direct response televison marketers and major brands.

Nigella visa ruling based on media
NZ immigration officials have been forced to admit celebrity chef Nigella Lawson is eligible for a visa after they could find no evidence that she'd been banned from the US.

Nigella's visa clearance worries Labour
Labour's immigration spokesman is concerned about the consistency of Immigration New Zealand's decisions after it granted a visa exemption to Nigella Lawson.

Is this hair removal ad sexist?
A new series of Veet ads have been branded "sexist" and "wrong" for suggesting that women are manly if they don't wax their body hair.

Graham McGregor: The power of 'feel good' marketing
According to customer service expert Shep Hyken, April is 'International Customer Loyalty Month'

Power adverts found to be misleading
A power company's advertisements exploited the trust of consumers and were likely to mislead or deceive, according to the Advertising Standards Authority.

Ads invade flight time
If advertising makes you sick, brace yourself: on some local flights, the motion-sickness bags now feature ads.

French fitness ad appropriates haka
It has been used to sell cars, Coke, whiskey and gambling - now the haka is being used to encourage French people with osteoarthritis to exercise.

Kiwi dog gear firm takes on the world
Maniototo in Central Otago seems an unlikely place to set up an online business, but for dog lover Rose Voice, the isolation has proven no barrier to success.