Latest from Advertising

Herald on Sunday Editorial: Need a drink? No, not really, thanks
If we could see the way we look when we are drunk we might never get drunk again.

YouTube Kids under fire
YouTube Kids is under fire from consumer groups as a complaint has been filed with the FTC about advertising.

Plus-size ad: 'All women are sexy'
A new spring campaign, I'm No Angel, aims to prove that "all women are sexy" regardless of society's traditional or stereotypical views on beauty.

Kidman in ‘abusive’ airline ad
Nicole Kidman is facing questions about her commitment to women's rights, after endorsing an airline accused over the alleged mistreatment of its female staff.

Flip ordered to remove misleading internet ads
Flip has been criticised for advertising its internet service for $55 a month, without disclosing that the cost went up to $60 after the first month.

David Beckham strips down in spoof undie ad
David Beckham has been undeniably upstaged by his best friend James Corden in a spoof video for the British comic's new TV endeavour.

Wrong side of the road Volvo ad riles
A TV ad showing a car being driven on the right side of the road has been criticised as irresponsible given the spate of recent tourist road crashes.

Pretty 'Ava' tricks Tinder users
Tinder users looking for love were tricked in to swiping right by an attractive female robot.

The adman cometh ... and stayed on
In 1988, Marty O’Halloran was sent to a place where careers died. Now he runs DDB’s regional business from here.

John Drinnan: No Spark in Henry's new show
Leading telecommunications company Spark actively considered becoming the cornerstone sponsor of the new Paul Henry breakfast show, but has pulled out, writes John Drinnan.

'The Dress' in anti-violence ad
The dress that divided the internet with millions debating its colours has been adopted by the Salvation Army for the focus of its latest anti-domestic violence campaign.

Baby formula: Mums on warpath
Six complaints have been made to the Commerce Commission since its preliminary decision to allow infant formula companies to restrict their advertising.

Baby formula advertising facing ban
Mums with babies aged under six months could see the advertising of infant milk formula for their children banned.

Zoggs v Sexwax dispute ends at Supreme Court
A long-standing trademark dispute between surfing wax company Sex Wax and swimwear company Zoggs has ended at the Supreme Court.

Strip club's Cricket World Cup ambush
A strip club has received a slap on the wrist for an ambush marketing stunt during Saturday's epic Cricket World Cup clash in Auckland.

Verity Johnson: Pork ads get wrong end of salami about modern Kiwi dads
So NZ Pork, you think giving a woman a "night of pleasure" is cooking her dinner? You've clearly never dated one of us Shore girls.

John Drinnan: SkyCity deals a mixed message
SkyCity's new advertising campaign takes the warm and cuddly approach in stressing the company's community links, writes John Drinnan. At the same time, it is developing a reputation as an aggressive player with media.

Opinion: Are race-based ads ok?
Some readers were less concerned about the impact of Quitline’s crayon ad on children and more worried about the race-based stereotypes it was propagating.

Shelley Bridgeman: Does this ad encourage kids to smoke?
Quitline is running an ad depicting little children pretending to "smoke" their crayons, writes Shelley Bridgeman. Aimed at adults, yes. But what of the longer term effects?

Editorial: Liquor forum clampdown over the top
The Government has quickly distanced itself from the report of the Ministerial Forum on Alcohol Advertising and Sponsorship.

Sports hit back at ad rule proposals
The All Blacks, Warriors and the Black Caps say proposed changes to alcohol sponsorship and advertising would threaten the sustainability of their codes at nearly every level.

23pc of web video ad views come from robots
Computers being remotely operated by hackers account for almost one in four views of digital video ads worldwide.

Fooled by 'Not Beersies'....
The 'Not Beersies' TV advert which promotes drinking water instead of alcohol fooled one viewer who complained that it was being shown too early.

John Drinnan: Radio rivals play a pricey game
The world is going digital, but MediaWorks and NZME. are still spending millions of dollars on ye olde radio frequencies.

Shelley Bridgeman: Worst ads of 2014
Shelley Bridgeman lists ten advertisements from 2014 we'd rather forget.

ASB Ambition: Merged ad agency offers local option
Selling to overseas buyers is a well-known option for local advertising agencies of any size.