Baby formula advertising facing ban
Mums with babies aged under six months could see the advertising of infant milk formula for their children banned.
Mums with babies aged under six months could see the advertising of infant milk formula for their children banned.
A long-standing trademark dispute between surfing wax company Sex Wax and swimwear company Zoggs has ended at the Supreme Court.
A strip club has received a slap on the wrist for an ambush marketing stunt during Saturday's epic Cricket World Cup clash in Auckland.
An Air NZ sponsorship deal has hit headlines in a tit-for-tat row between two of Britain's most influential newspapers over the integrity of their editorial content.
So NZ Pork, you think giving a woman a "night of pleasure" is cooking her dinner? You've clearly never dated one of us Shore girls.
SkyCity's new advertising campaign takes the warm and cuddly approach in stressing the company's community links, writes John Drinnan. At the same time, it is developing a reputation as an aggressive player with media.
Some readers were less concerned about the impact of Quitline’s crayon ad on children and more worried about the race-based stereotypes it was propagating.
Quitline is running an ad depicting little children pretending to "smoke" their crayons, writes Shelley Bridgeman. Aimed at adults, yes. But what of the longer term effects?
The All Blacks, Warriors and the Black Caps say proposed changes to alcohol sponsorship and advertising would threaten the sustainability of their codes at nearly every level.
Computers being remotely operated by hackers account for almost one in four views of digital video ads worldwide.
The 'Not Beersies' TV advert which promotes drinking water instead of alcohol fooled one viewer who complained that it was being shown too early.
The world is going digital, but MediaWorks and NZME. are still spending millions of dollars on ye olde radio frequencies.
Shelley Bridgeman lists ten advertisements from 2014 we'd rather forget.
Selling to overseas buyers is a well-known option for local advertising agencies of any size.
A television ad for V Energy Drink showing a man on fire has been pulled after complaints from members of the public and the Fire Service.
Libra ad that ran in shopping malls and cinemas said sanitary product "absorbs way more than you did in maths class".
The year is approaching its end with uncertainty over the future shape of the two big media corporates - MediaWorks, owner of TV3, and NZME., owner of the Herald,
New York has unveiled the most ambitious plan yet for the payphone of the future offering WiFi connections, free calls and more.
New Zealand is catching up with other countries co-ordinating growth in technology with the marketing sector, say the organisers of AdTech.
Graham Norton crushed a barrel of grapes with his bare feet recently to help Kiwi firm Invivo Wines make a special sauvignon blanc bearing his name.
New restrictions proposed for signs advertising everything from house sales to prostitution have been contested at an Auckland Council hearing.
Some of the country's biggest brands have found a new way to hammer their corporate message home - a board game aimed at young families.
It flummoxes me how people can have a favourite ad, writes Karl Puschman. That's like saying you have a favourite seeping, infected pustule.
The cast of The Hobbit star in the latest Air New Zealand safety video, released today.
Barbie may still have Ken and her Dream House, but she's struggling to hang on to the thing she needs most: her fan base.
In the 1950s a Wellington student, later to become an accounting profession stalwart, paid his way through university via newspaper advertisements, writes Bob Jones.
Advertisers on Facebook will now be able to measure how often an individual sees their ads and tailor promotions accordingly.
Some cricketers bowl pies but fans might get the chance to throw down a few mince 'n' cheese at domestic Twenty20 grounds over summer if New Zealand Cricket and McDonald's Georgie Pie brand can....