This is why advertisers are happy to spend the big bucks on their Olympics advertising.

COMMENT: It's another dangerous step toward shrinking the view of the world people receive through the social network.

COMMENT: It has not been adman Kevin Roberts' finest hour, but I wonder whether he might be secretly pleased.

His controversial comments sparked a gender row and brought a close to a once sparkling career in the ad world.

Saatchi and Saatchi boss Kevin Roberts has resigned following a controversial interview in which he said he spent no time on gender issues.

The head of one of New Zealand's top advertising agencies says there is more to be done to improve gender diversity.

My Food Bag is well known for its female leadership, but chairman Kevin Roberts is in hot water over his statements on diversity.

A company which gets millions in public funds to eradicate tuberculosis says it stands by a nationwide advertisement found to have breached the advertising industry's code of ethics.

Three million tapped phone calls, two shell companies and a Court appeal: those dodgy erectile dysfunction ads just wouldn't go away.

As the media explores deeper ties with Facebook, one publisher has remained especially wary of the social network.

James Cameron is fronting a new $11 million-plus campaign to market this country overseas.

Best of Business: An under-the-radar travel website was bought for $85 million by Webjet this year.

Google New Zealand, the local unit of the global search engine, received less revenue from its parent and related companies in 2015.

A backlash against High Heel beer shows the evolution of gendered marketing.

It's time to say goodbye to the days of simple adverts on television.

Mary Meeker's annual report is a telling look at how we spend our time online.

The newspaper industry is upping its tactics in the fight against ad blockers.

NZME has picked up a pregstegious award for media business of the year at the 2016 CAANZ Beacons Awards.

Companies bending over backward to sell to millennials are doing the one thing the cohort hates most: trying too hard.

Adshel has partnered with research company Roy Morgan.

A real estate company is bringing creative advertising to a new level with hints of buried treasure at a Clyde property.

Social media used to be just about self-promotion. Now it's about sales and network marketing.

Pacific Brands said it had had a strong performance from Jockey, and New Zealand in particular, with sales up 5 per cent to A$14.1 million in the six months ended Dec. 31.

It's the biggest sporting event on the US calendar and billions of dollars will exchange hands in America today.

The supply of Nurofen's specific pain range products in its current packaging to wholesalers has ceased.