You aren't powerless in the fight against the big tech companies.

The new boss steps in after what has been a tough year for the agency.

Poopsie Pooey Puitton is suing for the right to continue making a slime-filled purse.

Apple is taking direct aim at Google with the billboard.

The ad has gone viral... for all the wrong reasons.

Companies no longer rely on the big tech players to get app downloads.

Digital experiences now differ from person to person.

Y&R gave Paul Catmur his break in advertising. These are his memories from the agency.

Dumb phones, in-ear assistants and exosuits are on the cards for 2019.

Multinational giant after Auckland and Wellington staff.

What does 2019 hold for the tech sector?

Comment: A retail battle is set to erupt with the arrival of the Swedish competitor.

There will be some late nights around adland these days.

The father isn't afraid of embarrassing his sons with the classified ad.

Some advertisers no longer want to be associated with Tucker Carlson.

Company says smart billboard is a New Zealand first.

The telco's advertising account is worth $45 million.

Billboards in Auckland will for the first time feature the word 'cannabis' writ large.

Targeted advertising can have deeply troubling consequences.

The outdoor firm will own 40 per cent of the merged entity.

The gutting of the Mic newsroom shows that pivots don't always work.

An elaborate advertising prank shows that value is little more than perception.

All his personal effects are up for auction.

Comment: The Commerce Commission shouldn't have a problem with this one.

Buyer asks why Google runs ads from the scalping site which is facing High Court action.

It's all about the hype and the experience.

Kiwi cannabis firm Helius Therapeutic now has the right to use the NZ Made label.

The Herald brand now reaches 1.67 million people every week.

This Kiwi couple has few regrets about giving up on the 9-5 shift.

COMMENT: Air NZ, TVNZ and the NZ Herald are already experimenting.