Latest from Advertising

Damien Venuto: Why Clarke Gayford's ads for Amazon should raise eyebrows

Is it okay for the PM's partner to work with a controversial company?

Entrepreneur Guy Horrocks to join NZME board in 2021

The tech entrepreneur will join the board in February.

Govt's new 'lighthearted' Covid summer ad campaign

It's designed to make sure NZers don't become complacent when it comes to Covid-19.

NZME recruits digital heavyweight to advance online audio strategy

New hire will take charge of NZME's iHeartRadio and podcasting strategy.

Saatchi & Saatchi leadership shakeup sees boss exit

There's a new boss at one of the most famous names in NZ advertising.

Fools or heroes? Director Lee Tamahori's epic Kiwi story told in 90 seconds

One of New Zealand's most celebrated directors has lent his craft to an odd medium.

Opinion: The media feeds off chaos. So what happens after Trump and Covid?

What will the media do once the record numbers subside, asks Damien Venuto.

Death toll hits 296: NZTA calls in second ad agency to ramp up road safety messaging

As the death toll for 2020 nears 300, NZTA ramps up efforts to get its message across.

Kiwi ad agency paying back $200,000 wage subsidy

An Auckland-based business will be returning $203,000 to the Government.

Damien Venuto: Kiwi adman hits back at clients playing 'agency Tinder'

Playing the field isn't a great way to find the right agency, says an Auckland adman.

Kiwi business launches in city with 300,000 active Covid-19 cases

Is it madness or guts to branch out in the middle of a pandemic? Damien Venuto reports.

This client went to five marketing agencies. And they all spun the same nonsense

Turns out marketing agencies aren't that good at selling themselves, writes Damien Venuto.

Tinder for dogs: The tech to connect Kiwis with potential pets

Finding a rescue dog is about to become a little easier.

From $500K to zero: How Covid nearly crushed breast cancer charity

When Covid-19 hit, the funding stopped. But people didn't stop dying from breast cancer.

New programme looking to fill marketing education gaps

Marketers aren't always equipped to meet the demands of a changing industry.

If Google's a monopoly, who is harmed by its market power?

Google has long defended itself against charges of monopoly.

Why US Govt is after Google's search engine monopoly

Washington wants to break up Google, claiming it has illegally crushed competition.

The man who gave away the All Blacks and Eden Park

A decimated sports calendar hasn't stopped this marketer from being creative.