The Country
  • The Country home
  • Latest news
  • Audio & podcasts
  • Opinion
  • Dairy farming
  • Sheep & beef farming
  • Rural business
  • Rural technology
  • Rural life
  • Listen on iHeart radio

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • Coast & Country News
  • Opinion
  • Dairy farming
  • Sheep & beef farming
  • Horticulture
  • Animal health
  • Rural business
  • Rural technology
  • Rural life

Media

  • Podcasts
  • Video

Weather

  • Kaitaia
  • Whāngarei
  • Dargaville
  • Auckland
  • Thames
  • Tauranga
  • Hamilton
  • Whakatāne
  • Rotorua
  • Tokoroa
  • Te Kuiti
  • Taumurunui
  • Taupō
  • Gisborne
  • New Plymouth
  • Napier
  • Hastings
  • Dannevirke
  • Whanganui
  • Palmerston North
  • Levin
  • Paraparaumu
  • Masterton
  • Wellington
  • Motueka
  • Nelson
  • Blenheim
  • Westport
  • Reefton
  • Kaikōura
  • Greymouth
  • Hokitika
  • Christchurch
  • Ashburton
  • Timaru
  • Wānaka
  • Oamaru
  • Queenstown
  • Dunedin
  • Gore
  • Invercargill

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / The Country

What the future of the agri-food sector looks like

The Country
4 Feb, 2019 10:00 PM3 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Sarah Hindle from Tech Futures Lab. Photo / Supplied

Sarah Hindle from Tech Futures Lab. Photo / Supplied

Changes being driven by computer scientists in the agri-food sector are providing new opportunities for the country's farmers.

The disruption, which is changing what we eat, was the focus of the keynote speech at the AGMARDT NZ Young Farmers Conference.

"There's a restaurant in Boston with a robotic kitchen," Julia Jones from KPMG told the audience in Christchurch.

Spyce is a world-first and was created by four robotics-obsessed engineers who wanted "healthy food at a reasonable price".

Customers order using a touchscreen, then robots do the rest. Ingredients are dropped into a row of rotating woks, which cook meals in under three minutes.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.
Julia Jones from KPMG. Photo / Supplied
Julia Jones from KPMG. Photo / Supplied

"Disruption in the agri-food sector is coming from computer scientists," said Jones.

It's likely to be "another three to five years" before lab-grown meat is available in supermarkets in the United States.

"The only thing they haven't quite worked out is how to grow the fat and muscle that gives meat its taste," she said.

Advertisement
Advertise with NZME.

The world's food system is worth US$8 trillion. New Zealand earns $40 billion annually from the food it exports.

"We have a big advantage on the world stage because we can produce artisan, niche products and demand a higher price," said Jones.

The audience heard deer milk produced by Pāmu (formerly Landcorp) is being made into ice creams and other desserts by chefs in upmarket restaurants in Auckland and Wellington.

Julia Jones believes the opportunities to expand New Zealand's ocean-farmed salmon industry are immense.

Discover more

Teachers' Day Out at dairy goat farm

14 Jan 11:45 PM

Farmer living the dream on Ponui Island

24 Jan 09:13 PM

Smart cows controlled by smart phones with new app

03 Feb 11:00 PM

Club life boosts young farmers' wellbeing - Study

04 Feb 03:30 AM

"I recently visited one of New Zealand King Salmon's farms in the Marlborough Sounds. There were 33,000 fish in one pen. It's amazing," she said.

NZ Young Farmers members were urged to understand consumers and find out what they are willing to pay a premium for.

"If you travel overseas, go into an expensive-looking supermarket and see what sort of food is on the shelves," said Jones.

"I went to a supermarket in California last year and they had a crazy big fridge with a sign on it that said grass-fed milk."

The world's population is projected to reach about 10 billion people by 2050.

"That's a huge jump in terms of calories that we need to produce to feed all of those people," Sarah Hindle from the Tech Futures Lab told the conference.

Advertisement
Advertise with NZME.

Devising ways to sustainably feed everyone poses a challenge for scientists and food producers. It also opens new career opportunities.

"What we see real growth in, is the rise of the agricultural technologist," she said.

"They'll have an ability to manage technological systems and have expertise in things like robotics, automation, drones and data electronics."

Jones ended with some words of advice to farmers planning on "experimenting a little" and diversifying their land use.

"Embrace failure. There will be things you try and they won't work, but keep trying and learning from your mistakes," she said.

Save

    Share this article

Latest from The Country

The Country

‘Still there’: Removal of logging machine sent tumbling over cliff proving tricky

12 Jul 05:59 PM
The Country

The great 'goat menace' of 1949

12 Jul 05:00 PM
The Country

'Game-changer': Orchardist tackles seagull invasion with lasers

12 Jul 05:00 PM

From early mornings to easy living

sponsored
Advertisement
Advertise with NZME.

Latest from The Country

‘Still there’: Removal of logging machine sent tumbling over cliff proving tricky

‘Still there’: Removal of logging machine sent tumbling over cliff proving tricky

12 Jul 05:59 PM

The damaged skidder remains stuck in a hard-to-reach location near the river.

The great 'goat menace' of 1949

The great 'goat menace' of 1949

12 Jul 05:00 PM
'Game-changer': Orchardist tackles seagull invasion with lasers

'Game-changer': Orchardist tackles seagull invasion with lasers

12 Jul 05:00 PM
'Come home': Family vintage tractor returns to original owner

'Come home': Family vintage tractor returns to original owner

12 Jul 05:00 PM
Solar bat monitors uncover secrets of Auckland’s night sky
sponsored

Solar bat monitors uncover secrets of Auckland’s night sky

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP