A Southland blueberry orchard manager hopes to buck the trend and get Kiwis on board to pick this season's harvest.
Despite New Zealanders historically "excluding" themselves from such roles, Blueberry Country general manager Simon Bardon needs 150 to sign up, filling jobs previously done by backpackers or those on short-term visas.
With borders closed, Bardon fears a worker shortage like those in Central Otago and across the country.
Regional development agency Great South has also become involved in the effort and will be promoting an information day on Saturday at the Otautau farm.
Bardon said the appetite for work among locals was strong.