Irrigation New Zealand chairwoman Nicky Hyslop is vying for a place on Beef+Lamb New Zealand's board.
Voting is now open in the industry organisation's director elections for its Western North Island and Central South Island districts.
Mrs Hyslop, who farms with her husband Jonty on the outskirts of Timaru, is standing against incumbent Central South Island director Bill Wright, who farms at Cannington.
In her candidate profile, she said her role with IrrigationNZ had provided her with "real insight" into the challenges and opportunities that were ahead for farmers.
Mr Wright, who was elected in 2016 having previously been chairman of the Beef+Lamb New Zealand Central South Island Farmer Council for six years, said the board had a clear vision and strategy.