The Country
  • The Country home
  • Latest news
  • Audio & podcasts
  • Opinion
  • Dairy farming
  • Sheep & beef farming
  • Rural business
  • Rural technology
  • Rural life
  • Listen on iHeart radio

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • Coast & Country News
  • Opinion
  • Dairy farming
  • Sheep & beef farming
  • Horticulture
  • Animal health
  • Rural business
  • Rural technology
  • Rural life

Media

  • Podcasts
  • Video

Weather

  • Kaitaia
  • Whāngarei
  • Dargaville
  • Auckland
  • Thames
  • Tauranga
  • Hamilton
  • Whakatāne
  • Rotorua
  • Tokoroa
  • Te Kuiti
  • Taumurunui
  • Taupō
  • Gisborne
  • New Plymouth
  • Napier
  • Hastings
  • Dannevirke
  • Whanganui
  • Palmerston North
  • Levin
  • Paraparaumu
  • Masterton
  • Wellington
  • Motueka
  • Nelson
  • Blenheim
  • Westport
  • Reefton
  • Kaikōura
  • Greymouth
  • Hokitika
  • Christchurch
  • Ashburton
  • Timaru
  • Wānaka
  • Oamaru
  • Queenstown
  • Dunedin
  • Gore
  • Invercargill

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / The Country

Multimillion-dollar horticulture research centre PlantTech launched

Jean Bell
By Jean Bell
Multimedia journalist·Bay of Plenty Times·
23 May, 2019 06:57 PM3 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

The ribbon has finally been cut for the multimillion-dollar horticulture research institute PlantTech.

Trustpower Baypark Stadium lounge was packed out with industry representatives for the launch todaywhich fell in TechWeek Tauranga, a week of science and innovation events held in the area from May 20 to 26.

PlantTech will focus on applying cutting edge artificial intelligence and machine learning to the scientific challenges in New Zealand's horticulture industry.

The crowd at the PlantTech launch. Photo / Andrew Warner
The crowd at the PlantTech launch. Photo / Andrew Warner

PlantTech Research Institute chief executive officer Mark Begbie was the opening speaker after a mihi and spoke of the need for innovation and collaboration in the industry.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

In closing, he referred to the old saying that you can give a man a fish and you feed him for a day, but if you teach a man to fish, you feed him for a lifetime.

"PlantTech is not here to cook your dinner, but we are here to help you create new and intelligent types of fishing gear."

Priority One chief executive Nigel Tutt said the launch of the new institute had been smooth, a testament to the "can-do attitude" of all those involved.

He said there was no doubt that PlantTech would bring economic benefit to both the regional industry and New Zealand as a whole.

Advertisement
Advertise with NZME.
Minister for Science and Innovation Dr Megan Wood (left) and PlantTech Research Institute chief executive officer Mark Begbie. Photo / Andrew Warner
Minister for Science and Innovation Dr Megan Wood (left) and PlantTech Research Institute chief executive officer Mark Begbie. Photo / Andrew Warner

Minister for Science and Innovation Dr Megan Wood closed the speeches and told the crowd she was "absolutely delighted" to officially launch PlantTech.

She said the Bay of Plenty was a "regional powerhouse" and stood as the region with the fifth biggest GDP in the country and the second biggest growth.

Dr Wood said it was exciting to see a growing appreciation for science and innovation in the Bay of Plenty.

She said artificial intelligence would help the industry stay ahead of shared challenges, such as labour shortages and climate change.

Discover more

Robots run kiwifruit cool storage site in a world first

08 Jun 12:00 AM

National Party leader Simon Bridges was among those in attendance. He said it was a pleasure to see the research and innovation institute launched.

It was past research and innovation that helped the "humble kiwifruit" catch a pretty price in overseas markets, he said.

PlantTech chief executive Mark Begbie speaks with opposition leader Simon Bridges. Photo / Andrew Warner
PlantTech chief executive Mark Begbie speaks with opposition leader Simon Bridges. Photo / Andrew Warner

Begbie previously told the Bay of Plenty Times the institute wants to leverage the Western Bay of Plenty's strengths in plant-based value chains, robotics and autonomous systems to ensure the horticulture industry stayed ahead of the game.

PlantTech worked with the University of Waikato and other tertiary partners and secured $8.42m start-up fund from the Ministry of Business, Innovation and Employment alongside $1m over three years from the industry.

The institute was welcomed by Zespri, with the kiwifruit giant already spending around $35 million a year on innovation and research.

Zespri chief innovation and sustainability officer Carol Ward previously said PlantTech would complement its efforts to improve orchard productivity and address environmental and labour challenges.

Advertisement
Advertise with NZME.

The institute was established in February 2018.

About Plant Tech
• Partners include Bluelab, Cucumber, GPS-It, Eurofins, Robotics Plus Ltd, Trimax Mowing Systems, Waka Digital, Zespri International, the University of Waikato and Priority One.
• PlantTech was currently recruiting for up to six researchers.
• By 2023, PlantTech aimed to have about 18 staff, with the additional roles all being technical in nature.

Save

    Share this article

Latest from The Country

Premium
Opinion

Thomas Coughlan: Govt mulls dramatic local government reform, slashing councils

04 Jul 05:00 PM
The Country

‘Huge growth potential’: Willis on wool challenges during visit to NZ’s biggest scourer

04 Jul 05:00 PM
The Country

'Sassy' success: Climate-resilient apple's exports set to double

04 Jul 05:00 PM

There’s more to Hawai‘i than beaches and buffets – here’s how to see it differently

sponsored
Advertisement
Advertise with NZME.

Latest from The Country

Premium
Thomas Coughlan: Govt mulls dramatic local government reform, slashing councils

Thomas Coughlan: Govt mulls dramatic local government reform, slashing councils

04 Jul 05:00 PM

News of merging ministries was just the tip of the iceberg.

‘Huge growth potential’: Willis on wool challenges during visit to NZ’s biggest scourer

‘Huge growth potential’: Willis on wool challenges during visit to NZ’s biggest scourer

04 Jul 05:00 PM
'Sassy' success: Climate-resilient apple's exports set to double

'Sassy' success: Climate-resilient apple's exports set to double

04 Jul 05:00 PM
Premium
Ex-TV host Matt Chisholm's bold new career; 'Hugely unpopular' - battle royale brews inside Stuff

Ex-TV host Matt Chisholm's bold new career; 'Hugely unpopular' - battle royale brews inside Stuff

04 Jul 10:13 AM
From early mornings to easy living
sponsored

From early mornings to easy living

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP