Fonterra's Regional Head for Canterbury, Tasman and Marlborough Charles Fergusson caught up with The Country Early Edition's Jamie Mackay for a chat about the dairy co-operative's latest commercial campaign Made by Many.
Fergusson says the campaign is a great way to show New Zealand how many people are involved in getting Fonterra products out to the rest of the world. Charles has even recorded a few commercials for The Hits, which his kids are very excited about.
Charles and Jamie also talk about the importance of social media and the Fonterra Annual General Meeting.
Listen below:
